From the Rector…
Several years ago, Simon Sinek delivered a TED Talk entitled “Start with Why.” The central idea of his talk was that understanding why we do something is far more compelling than simply knowing what we do or how we do it. The what of any action is usually straightforward—it’s concrete and easy to communicate. The how might be more complex, but it is still generally understandable, even if there’s no consensus on the method.
Sinek explores the power of starting with why from a business perspective, using Apple as a prime example. Apple doesn’t just tell you that they offer great products (the what); they show you how their products can transform your life and why you need them. It’s not just a phone; it’s a tool for a better way of life—helping you capture memories, stay connected with loved ones, and work smarter. When you understand why Apple does what it does, it resonates on a deeper, more emotional level, making you more likely to buy into their vision.
Starting with what or how rarely evokes the kind of emotional connection that leads to genuine buy-in. But starting with why not only engages the mind and heart but can also guide decision-making around the what and the how. The church, for instance, exemplifies the power of why-first thinking.
As Christians, we’re not driven by the need to simply increase church attendance or membership. Our commitment to Christianity stems from our deep belief in a Triune God—Father, Son, and Holy Spirit—and the hope that belief brings. This is our why. The what and how are the expressions of that belief: what we do is nurture our community, and how we do it is through church membership, attendance, and active participation in fellowship and Christian formation.
Starting with the how doesn’t make a strong case for spiritual growth. But when we begin with our why—a belief that Christianity is about community and connection to God—we’re naturally drawn to be part of that community, especially through church attendance and engagement with the church’s mission. Our actions—the what—are a reflection of our why, not the other way around.
I often try to start with why when embarking on something new—whether it’s starting an exercise routine, preparing a sermon, or picking up a new hobby. If I understand my why, it keeps me focused, preventing distractions and helping me stay on course. When I know the why behind writing a sermon, for instance, I have clarity about the message I want to convey, and I can then decide on the what and how of delivering it. The why serves as a guiding principle that brings focus, ensuring I stay true to the purpose while maintaining clarity for both myself and my listeners.
In a world full of distractions, asking why you’re doing something helps to narrow your focus and ensures that your efforts align with what truly matters to you. Knowing your why and engaging in activities that support it not only gives you a sense of purpose but also provides rest and renewal for your mind, body, and soul.
Life is too short, and the opportunities are too vast, to waste time on things that don’t bring us joy, wonder, truth, or love. This is why I’ve always valued and prioritized church—it consistently reminds me of the wonder of God. I find truth in gathering with those who love to worship, appreciate beauty, and find comfort in the presence of other believers. I am a Christian because I believe in God as Creator, Savior, and Redeemer. I am a churchgoer because we all need God and one another. I am a priest because there is power in coming together to worship and glorify the Lord. That’s my why. What’s yours?